BetterUp

Comprehensive workforce coaching

AI + TechnologyEducation

2022

Profile of a gray-haired man against a purple background

BetterUp is the world's most comprehensive coaching platform built for both businesses and individuals.

Details

We worked closely with BetterUp's product and marketing teams to iterate on their design system. We were instrumental in the re-design of their mobile app and desktop platform, which saw a slew of new features for its growing user base. In addition, we were involved in the creative direction of their immersive onboarding flow, and their coach scheduling app.

Everything we did

  • Brand
  • Digital Experience
  • Technology
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Three BetterUp mobile screens for mentorship onboarding
BetterUp welcome screen: "Hi, it's nice to meet you."
BetterUp mobile screen asking "How do you want to grow?" with goal options
BetterUp desktop onboarding: "Perfect. Now let's choose an area to focus on."
Abstract illustration of colored balls in a purple channel
BetterUp illustration reading "That's an excellent aspiration." with a ball atop a pink peak
Three BetterUp mobile screens: communities, a post and a schedule
BetterUp personal coaching screen with a coach profile and assigned article
BetterUp Sleep Coaching mobile screen
BetterUp mobile home screen showing "Your Week" on magenta
BetterUp onboarding card: "Tips on picking your coach"
BetterUp "Whole Person" scores on mobile beside a smiling man
BetterUp community list: Caregivers' Collective, Communication Corner, Parenting Nest, Productivity Hub, Self-care Sanctuary
BetterUp personality cards: Strategist and Visionary
BetterUp session card for Monday sleep coaching
BetterUp content card "Dialing Down Overwhelm" with a smiling woman
BetterUp desktop resource browser with categories
BetterUp desktop dashboard with resources and insights
Hands holding a tablet showing a BetterUp coach profile
BetterUp desktop screens showing assessment scores
Next project: Beyond4