Yellow Goat Design is a global lighting design company that specializes in designing, fabricating and installing unique products. For over 20 years, clients like the Four Seasons, Bristol-Myers Squibb and Sephora have relied on Yellow Goat’s evocative creations to create buzz, attract tenants, instill wonder and tell stories.
See it Live
When Yellow Goat approached us, they wanted clients to better understand their capabilities and come away with an amazing first impression. To achieve this, we created functional index pages, immersive product and project detail pages, and engaging pages on company and process pages, putting the work front and center throughout while adding ways to encourage further exploration.
If you can dream it up Yellow Goat can bring it to life. This is the mantra we followed in our initial design thinking. GT Sectra’s finely constructed letterforms invoke artful sculpture while maintaining a certain strength while Basis Grotesque provides a friendly compliment that is down to earth. Rich, warm accent colors help amplify the latter feeling and hand-drawn illustrations drive home the idea that Yellow Goat is a company that’s not afraid to put it’s quirky stamp on its work.
GT Sectra
Basis Grotesque
Equally interesting and arresting, Yellow Goat’s breadth and depth of work is extraordinary. At every turn, we put the work front and center and created a variety of entry points for those coming in contact with the company for the first time and those in the know. On inner detail and showcase pages, we employed gallery walls, carousels and full screen heroes to entice and encourage exploration.
MyClean is a home and office cleaning service that prides itself on having a dedicated cleaning staff, using eco-friendly products, and following a thorough 50-point checklist to guarantee a great clean for every customer. We proudly partnered together for a full rebrand, website redesign, and product redesign.
