Ghost Robot is a Brooklyn-Based Creative Content Studio. They got their start making music videos back when they were still a thing, and have transformed into a premier studio that creates feature films, branded content, and AR/VR experiences. We helped them create a whacky and recognizable identity, and a content-first digital platform to showcase their eclectic work.
See it LiveWe wanted to match their masterful story-telling and bold visuals when we re-branded them. We chose the furthest thing we could from ghosts and robots - a family of cacti. Our strategy was to create visuals that were dynamic and complimentary to their video content
We created a color palette that mimicked their office and love for comic books. Another passion and side project of this prolific collective.
Sailec
Freight Big Pro
One of our favorite elements of the brand is the 4 styles of cacti that can be used. Fun and quirky? Choose the party one. Looking to impress some tech bros? Go with the isometric one. The possibilities are endless!
We extended the identity into their massive library of merchandise and physical products they produce and show in their store-front shop in Brooklyn. Their clients and fans have enough fresh gear to last a lifetime.
Creating the website meant managing and organizing hundreds of films, videos, and documentaries. We also wanted to highlight their stellar roster of directors, whom are the heroes behind the scenes. The site is simple, scrolls forever (even up! try it), and is focused on viewing their incredible content first and foremost.
Wired Certification is a commercial real estate rating system that empowers landlords to understand, improve, and promote their buildings' digital infrastructure. We helped them redefine their digital strategy by creating a new website, mobile experience, and a content strategy that would span across their blog, case studies, broker resources, and social outreach.
